Become a Sponsor

Overview

The NOEA Training Day is a dedicated industry programme designed to support the ongoing development of skills, knowledge and operational excellence across the outdoor events sector.

Delivered in partnership with leading training providers and industry specialists, the day will provide practical, expert-led sessions across key areas of event delivery, including:

• Health, safety and risk management
• Gas safety
• Resilience and contingency planning
• Protect Duty and regulatory requirements
• Medical and operational best practice
• Procurement best practice
• Event planning
• Marketing and communications

The Opportunity

The NOEA Training Day provides a clear opportunity for organisations to align with the development of skills and professional standards across the outdoor events industry.

For organisations operating within the sector, this is an opportunity to support the people delivering events and to demonstrate a commitment to improving capability, knowledge and best practice.

What Sponsors Receive

Sponsors will be recognised as official supporters of the NOEA Training Day, with benefits including:

• Brand alignment with all Training Day communications and materials
• Logo inclusion across event promotion, content and digital platforms
• Recognition within NOEA-led communications, social media
  and PR
• Association with professional development and industry
  best practice

Overview

The Total Care & Safeguarding Campaign is a NOEA-led industry initiative designed to promote a more holistic approach to audience safety, wellbeing and support at outdoor events.

As the expectations of audiences evolve, so too must the way events are delivered. Safety is no longer defined solely by security and medical provision. It now requires a coordinated approach that integrates:

• Health, safety and risk management
• Medical provision and
  emergency response
• Wellbeing, inclusion and
  personal support

The Opportunity

The Total Care & Safeguarding Campaign represents a clear shift in how the industry thinks about responsibility.

For organisations operating within the events industry, this is an opportunity to align their values to a crucial industry campaign whilst demonstrating leadership in an area that matters to audiences, organisers and regulators.

What Sponsors Receive

Sponsors will be recognised as official supporters of the Total Care & Safeguarding Campaign, with benefits including:

• Brand alignment with all campaign activity and communications
• Logo inclusion across campaign materials, content and digital platforms
• Recognition within NOEA-led industry communications, social media, and PR
• Association with thought leadership and best practice across the sector

Overview

The NOEA Local & National Government Initiative is a NOEA-led programme designed to strengthen the relationship between the outdoor events industry and government at both local and national level.

Outdoor events play an important role in communities across the UK, supporting local economies, activating public spaces and bringing people together through shared experiences. However, the ability to deliver events successfully can vary significantly depending on local context, resource and approach.

This initiative will work to support local authorities in recognising and unlocking the value of events, while also ensuring that outdoor events are better represented within national policy and government discussions.

The Opportunity

The NOEA Local & National Government Initiative provides a clear opportunity for organisations to align with the long-term growth and sustainability of the outdoor events sector.

For organisations operating within the industry, this is an opportunity to support the conditions that enable events to happen, not just the events themselves.

What Sponsors Receive

Sponsors will be recognised as official supporters of the NOEA Local & National Government Initiative, with benefits including:

• Brand alignment with all initiative activity and communications
• Logo inclusion across campaign materials, content and digital platforms
• Recognition within NOEA-led communications, social media and PR
• Association with industry advocacy, policy development and sector growth

The National Outdoor Events Association (NOEA) has launched three new industry initiatives designed to strengthen the long-term future of outdoor events across the UK.

Spanning government advocacy, audience safety and professional development, the programmes represent a coordinated effort to address some of the most pressing challenges facing the industry today.

The launch builds on NOEA’s wider vision of “NOEA for All”, a commitment from the association to create an industry that is more inclusive, more connected and better supported at every level. At a time when events are operating in increasingly complex environments, the association is focusing not just on what is delivered, but on how the sector is enabled to succeed.

At the heart of this is a recognition that outdoor events do not exist in isolation. They rely on strong relationships with government, clear and evolving standards of safety and care, and a workforce equipped with the skills and confidence to deliver.

The first initiative, NOEA’s Local & National Government Initiative, is designed to strengthen the relationship between the outdoor events industry and policymakers. Through a combination of local engagement and national advocacy, it will work to improve understanding of the sector’s value, share best practice, and ensure outdoor events are better represented in policy and decision-making.

Alongside this, the Total Care & Safeguarding Campaign introduces a more holistic approach to audience safety. Moving beyond traditional definitions of security and medical provision, it brings together wellbeing, inclusion and personal support into a single, coordinated model, reflecting the evolving expectations of audiences and regulators alike.

Completing the programme, the NOEA Training Day focuses on the people behind events. Delivered in partnership with industry specialists, it provides practical, expert-led training across key areas of event delivery, supporting the ongoing development of skills, knowledge and operational excellence across the sector.
NOEA will deliver each programme through industry engagement, partnerships and targeted communications, ensuring they contribute to a stronger, more resilient and more recognised sector across the UK.