
Ania Shefford
Ania has a rich history of driving impact in the worlds of sports, music and culture through partnerships. Currently serving as the EMEA Lead for The Collective (Wasserman’s women’s sports practice), she also helms Wasserman’s DEI Council in EMEA, emphasising her commitment to creating inclusive environments.
With over a decade of industry experience, Ania has worked with renowned clients such as Nike, Lenovo, Reuters, American Express, UEFA, Microsoft, MLB, BMW, and Bacardi. She has also made a mark in the sustainability realm, leading the delivery of Kia’s 2022 Australian Open sustainability sponsorship.
Ania’s career spans across various impactful sponsorship roles, including developing purpose-driven strategies for organisations such as Disney, the International Olympic Committee (IOC) and ESPN.